Friday, May 25, 2012

Danica Patrick - Go Daddy Super Bowl Commercials - Events & More - Tv Spots

IndyCar celebrity Danica Patrick teamed up along with Go Daddy in past due 2006 while she seemed to be simply getting the woman's start in IndyCar racing. Within four weeks regarding getting the best female car owner for you to direct a strong Indy 500 race, Danica brought in some sort of sponsorship manage Go Daddy. "Danica can be edgy, impressive and fun - all attributes we recognize at Go Daddy," Go Daddy Founder Bob Parsons stated of the 24-year-old IndyCar rookie.

To discover your vehicle the girl might become driving around your girlfriend very first calendar year by using Andretti Green Racing Team , Danica drove them about in town Chicago over a rainy day in September 2006. At the press celebration that followed, Danica's appoint appeared to be on personnel lips. Within months, Danica seemed in a couple of television set classified ads for GoDaddy.com.

Calling the Indy five hundred the "Super Bowl with racing," Bob moved up his Indy involvement the following spring, signing on for a giving a presentation sponsor belonging to the 2007 Indy 500 broadcast. For the other year within a row, Danica finished 8th, shedding your contest to teammate Dario Franchitti.

In early 2008, after months associated with negotiations with Network censors, Bob procured a different approach to Super Bowl advertising. Rather compared to shelf your advertisement censors repudiated to help approve, Bob produced yet another industrial meant to commute visitors therefore to their computer systems to discover your "real" commercial. This one was approved.

Danica's "Exposure" private split many of the records. Before the game had been over, GoDaddy.com noted a fantastic 1.5 trillion visits, offer the last year's document regarding 500,000. Even days to weeks afterwards, site visitors towards web site always been abnormally high.

On April 20, 2008, Danica became the 1st lady drivers that will acquire an IndyCar race, taking this Indy Japan 3 hundred after your favorites had been made to halt intended for fuel inside final laps. She completed 5.8594 seconds well before pole-sitter Helio Castroneves, having the particular lead for the 198th lap with the 200-lap race. "It's a while coming," Danica claimed of the win.

"For us, there was clearly for no reason some sort of issue involving IF Danica could win," Parsons explained after the victory, "we've considered throughout her coming from day one."

To prove it, Go Daddy restored its sponsorship regarding IndyCar's most in-demand drivers along with the Andretti Green Racing Team to supply by means of 2009. "No alternative celebrity provides all this to the dining room table like Danica," said Parsons, launching your continuing sponsorship. "She's fast. She's focused. She's smart. She personifies all the stuff GoDaddy.com is about."

No comments:

Post a Comment